General

Customers want to have control over their data!

Research by Google and Ipsos reveals that 49% of respondents say that a positive privacy experience with their second preferred brand will lead them to switch from their first preferred brand.

What is VERBIS? Comprehensive Guide on Data Controllers Registry Information System | Efilli

The Law on the Protection of Personal Data deals with personal data collected by natural and legal persons, the rights of the persons whose data is collected, and the responsibilities of natural and legal entities collecting the data.

In what cases are Personal Data of Special Qualification Processed?

Personal data are divided into general and special data, and these types of data are examined under 2 different headings in the Personal Data Protection Law. General data refers to any data that is not covered by special data, while special data can be expressed as sensitive data related to the privacy of individuals.

Protection of Personal Data and Mobile Games

Mobile games have become part of the daily habits of mobile device users, regardless of age and gender, with the proliferation of portable devices such as smartphones and tablets

Recommendations for Data Breach Protection

5 basic steps to protect against data breach and ensure data privacy...

Online Games and Data Privacy

With the spread of new technologies and the use of the internet, especially after the Covid-19 pandemic, online games have become popular, and the online gaming industry has become more and more important every day.

Google Consent Mode

GDPR is a regulation created to protect EU citizens from breaches of privacy and data protection. It is designed to regulate the use of people's personal data and its processing by companies in EU countries.

IDFA (Identifier for Advertisers)

IDFA, also known as Apple Advertising ID, is a unique number created by Apple that identifies an iPhone, iPad, or iPod touch.

Tips to Improve Your Privacy on the Internet

When it comes to online privacy, it's important to be aware that the data you leave behind every website you visit is your digital footprint. There are many measures that can be taken to ensure better privacy on the Internet, but some may require more effort than others.

Second-Hand Devices and Data Leaks

In 2021, we began to hear the news of data leaks from many companies. While some of this news was current, some of it had occurred months or even years earlier. But does this mean that data leaks have increased in recent days? No. These types of data leakage attacks have been happening since the advent of the digital age in our lives.

Apple Devices and App Tracking

With the increasing awareness of users and customers of electronic devices about the protection of personal data, apple has gone to an update on its own devices. The brand, which developed app tracking, aka apple app tracking, gave customers the right to choose whether apps track a person or not.

Is it possible to process personal data manually?

The topic of processing personal data has become a topic that needs to be learned as the law increases the importance that data protection attaches to data protection day by day.

Can Personal Data Be Anonymized?

A lot of our personal data is collected by the websites we visit, the forms we fill out over the internet, the platforms where we register. Because we share this data with our consent, website owners may collect and store it.

Are the ads following us?

When you visit a website, cookies record your movements and habits. Website owners aim to improve their marketing activities by tracking their visitors through cookies.

Protection of Personal Data in Social Media

Due to the impact of the pandemic period and advancing technology, social life and social media have become an integral whole. However, serious changes and transformations are taking place in social terms for both the individual and society.

What is Doxing?

Doxing, aka the term doxing, comes from the phrase “downing dox, that is, the document,” a revenge tactic by hackers in which they leave malicious information about an opponent.

5 Ways to Protect Your Personal Data Security

Now we connect to the Internet at any time and find the answers to the questions we are curious about on the Internet. Every day in online environments we are becoming more sociable and remain in the position to share our personal data. This is why it has never been more important to take precautions about our personal data.

Who Can See Personal Data in Mobile Apps?

Since smartphones came out, we also come across different different mobile apps. All mobile applications can reach the videos we watch and even our current location, keep it from the website news we read.

Use Location Data for Your Business

Location data is data that can allow you to communicate effectively with your customers. What matters here is how businesses that will use location data manage this data and collect it in accordance with the law.

All About the iOS 14 Privacy Update

iOS 14 has started to be available to users. With this update, Apple has developed new features for user privacy. In the new operating system, regulations were introduced to protect user data. It is important that you know how to use the new features introduced.

What Should Human Resources Pay Attention to in Data Security?

Human resources, an important unit of companies, are in an extremely important position to protect the data security of their employees.

Browser Incognito Mode and Consent Management

In the digital world it is no longer impossible not to leave a footprint on the website. Nowadays, people pay more attention to privacy.

WhatsApp and Mandatory Data Sharing Agreement

WhatsApp, the online messaging application acquired by facebook in 2014, updated its privacy policy in the first week of 2021.

Safari Cookie Usage

Safari cookie usage teaches you how to easily use cookies in the safari browser of your Mac or iPhone.

6 Tips for Sensitive Personal Data Compliance

Nowadays, the use of the Internet has increased considerably, especially during the pandemic period. Personal data compliance became even more important during this period.

What is Efeli Consent Management Platform?

Efilli is a consent management platform that enables the collection and management of cookie consent in accordance with Articles 5 and 11 of the personal data protection law 6698, which websites are obliged to comply with.

What is a Heatmap?

Heat map is a concept that is used in many different areas. A heat map of a country, of the human body and even of a field after a match can be made. The heat map that we are going to talk about belongs to their website.

How Does Classifying Your Clients Benefit?

One of the most effective features of Efili as the reason for choice is its advanced customer classification algorithm.

TÜBİTAK 1507 SME R&D Startup Support Program

Hello, in Article 3 of the series of state subsidies, we will tell you what we know about tubitak 1507.

Yapay Zeka ile E-Ticaretin Geleceği

E-ticaretin hacmi ve önemi her zaman gündemde olan bir konudur. Birçok işin internet üzerinden görüldüğü ve resmi kurumların bile işlemlerini internet tabanlı hale getirdiği bu çağda, özellikle perakende satış yapanların e-ticaret dünyasında bulunmaması mümkün değil.

5 Kolay Adımda Sitenizi Hızlandırın

Web sitenizin tasarımı ve içeriği ne kadar iyi olursa olsun, açılış hızı düşükse tüm çabalarınız boşa gidebilir.

6 Examples of the Use of Artificial Intelligence in E-Commerce

The use of artificial intelligence (AI) systems in various fields goes back much earlier than modern times; the emergence of the concept dates back to the 1300s.

Attract Sales with Push Notification and Instant Personal Offer

The increase in mobile users has brought with it many changes. One of them is the read rate in the emails you send.

KOSGEB R&D Innovation Support Program

In the first article of the series of state subsidies, we listed the subsidies of the Ministry of Commerce of Kosgeb, Tubitak and etc. In the continuation of the series we will take a closer look at the supports that are most curious.

Is personalization important for websites?

Have you ever had to wear a shoe that seemed small to you? Or you must have heard the stories of soldiers who had to wear mail in summer. Think of the huge telecom companies. Why do they put so much effort into telling their users dozens of different packages, the content of which consists of internet, minutes and sms?

How to Get Your Ecommerce Site to Your Customers

-The design of your trading site is just as important as the security of the infrastructure you use and the quality of your products.

Turkey's Buying Behavior in 2019

It's time for gifts! The New Year period, which is one of the most shopping days every year, used to be the most on the agenda with discounts of 1-2 weeks.

Reducing Bounce Rate

Today, we're going to tell you about the “bounce rate,” which means that users who come to your site don't have any other interactions after the landing page.

5 Interesting Facts About Customer Experience

Customer experience is a process that encompasses the experiences experienced by the customer from the beginning to the end of the communication with the firm.

Research on E-Commerce and SEO

One of the most commonly used ratios as a key performance indicator in e-commerce, the “conversion rate” is not just a number.

Promotion that Increases Conversion Rate with the Right Timing

Online sales companies know that special occasions are invaluable for boosting sales and creating eye-catching campaigns.

Basic Information on State Aid

As Efilli, we also benefit from government grants in order to provide you with a more advanced service, in addition to the support we receive from special support programs.

What You Need to Know About Funnel

If you're an e-commerce site owner, you've heard of the terms “conversion” and “conversion rate” before.

Software as a Service (SaaS) or Custom Software?

Ten years ago, businesses were spending big budgets on ready-made software or custom software written just for themselves to keep their routine running. Things have changed in today's world.

SaaS (Software as a Service)

Although Software as a service is translated into Turkish as “software as a service”, the abbreviation saas is more widely used in the market.

Content-Based Recommendation System

E-commerce sites continue to evolve by adding new features day by day.

Here is Turkey's Shopping Calendar for the End of 2019

The main goal of companies that sell via the Internet is usually to make more sales and increase brand awareness.