How Does Classifying Your Clients Benefit?

One of the most effective features of Efili as the reason for choice is its advanced customer classification algorithm. With Efilli, you can classify your customers based on their interests, on-site behavior, purchase history. Now let us briefly review the benefits of classifying for you. Enjoyable readings...

Detailed Analyses

You can experience the touch of data in your marketing activities by analyzing customer classes based on how they reach your site, the device they use, and their on-site behavior. In addition, thanks to the enhanced experience you provide to your customers, your conversion rates will be positively impacted.

Category Specific Campaigns

With custom actions built into automated loyalty campaigns, you can increase customer loyalty to the next level.

Utility metrics

Leave it to efili to calculate vital data such as lifetime value, clickthrough rate, session duration, order frequency. You can see and evaluate it all on your dashboard and devote more time to other important tasks.

A higher retention rate, or retention rate, helps you measure the profit you make from the customers you earn.
Optimizing your site to meet the ever-changing needs and likes of your customers will prevent you from losing them.

Smart Retargeting

Do not confuse “facebook lovers” with “shopping enthusiasts”. Deliver retargeting campaigns based on the segments to which your customers belong and use your budget correctly.

Determination of “churn”

Churn rate refers to the ratio of the number of customers you lose in a given period to the total number of customers. Bring them back by creating special campaigns and offers for your customers who have shopped a lot in the past with Efilli but don't stop by much anymore.

You can contact us and follow us to talk about what you can do with Efili!

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