In this age, where digital media are increasingly gaining popularity, some terms that we did not know the meaning of before have begun to be more obvious. One of them is the conversion rate, which is important for sponsored ads that everyone is familiar with.
Let's understand what is the meaning of life in general. It is actually you who will decide what the world is. This can be done by filling out a form, going to a message page, or even clicking a link. That is, whatever the last move you want your user to do is the right thing to do. The percentage of life is basically the proportion that determines how much work the ads you make and the other marketing tools you use make. So let's examine this in a little more detail.
The ideal solution for an e-commerce site can mean that the users you are interested in make the purchase process and can mean the transmission of the message on a corporate website. Each organization's ultimate goals are different. Users who will get you to the destination you set depends on how high up you are when they make a search related to your field of study. The more you outperform your competitors in the search engine, the more your sales or impressions, that is, your fulfillment rate will increase.
You should check whether your pregnancy rate is in sufficient quantities by making consultations every day, every week, every month. The first time you will contact is your most recent increase rate. To make it even more frustrating: Amazon, one of the largest e-commerce sites in the world, has a population ratio of 4. For an average e-commerce site, the population ratio is between 1 and 3, ideally. The “reference value” of the population ratio may change depending on the area you are working in. Also, do not forget that the rates of a corporate website and an e-commerce site should not be compared with each other.
The life rate is not a change that needs to be brought to a certain point. It would be more obvious that it should be pursued as a goal to be developed artificially. By setting a goal for yourself to reach the level of your current life rate, you can both provide sustainable development and set more concrete goals.
How is the Life Rate Calculated?
Let's say you've installed a new app and your main goal right now is for people to download your app. After you announce your application to the world using the necessary marketing tools, it's time to review the feedback. In this case, you just need to divide the number of people who downloaded your app (app unit) to the number of people who viewed the app in the market (impression). Of course, this rate is not only used in applications. In a more general expression, the number of users who receive the action you expect from it is divided into the total number of visitors that receive the action you expect from it. Some of these actions can be clicking on the ad, reviewing the product, adding it to the cart, or downloading the app.
You can also calculate the life rate using more technical data. For this, you need to divide the lifetime value (lifetime value) into the customer acquisition cost. It's up to you which calculation to use, and which data is easier for you to access, you can use them.
To increase your penetration rate, you should analyze your users and make the necessary optimizations. You can change the area where you run your ad, get a discount on prices, or try to make your site easier to use.
There are applications where you can study how your users use your website down to the smallest detail. Among them are efilli, which serve in a wide range, although new. Thanks to Efilli, you can offer discounts that you can customize on your e-commerce site, track your users with a heat map, mouse movements, web analytics or optimize for segments and reports prepared specifically for you.
Visit our website immediately to review the free demo version of efilli and learn how to use efilli on your own.
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