In order to be able to learn about super cookies, it is first necessary to know well what cookies are. HTTP cookies, commonly known as cookies, are small files in which information obtained from the user during a visit to a website is stored. Cookies are information used to enhance the interaction between the user and the website.
For example, you have added to your cart the item you entered on a shopping site and would like to receive. Then you stopped buying the product and left the browser without removing it from your cart. If you still have your product in your cart when you enter the same website the next day, a cookie is used here and stores your preference.
If regular cookies are used on a website, it will show you that you have visited that website before and will not repeat the login process to you. If third party cookies are used, it will collect information about your preferences and report it to marketing companies during your browsing on the website.
Multiple types of cookies are available. When defining cookies, it clearly explains what information they store and what benefits they provide. Thus, the website user understands which data is collected for what.
Functional cookies:
With these cookies, the preferences of the website user are stored and remind the user on the next visit. Thus, it provides the user with ease of use.
Marketing cookies:
They are tracking cookies installed by third parties on the website. Users' browsing preferences are tracked and stored. User preferences are transmitted to third parties through these cookies. It is then presented to the user through various marketing tools and encouraged to purchase product-services.
Mandatory cookies:
Creating the user account on the website allows you to log in but also save your login information. It is used to constantly stay on the website and remember you on your other visits.
We explained how cookie definitions are used and in which areas cookies use the data they collect from the user through 3 different types of cookies. Now we're back to super cookies.
A supercookie is a tracking cookie. Super cookies are different from regular cookies found in the cookie network and are open to misuse. If you do not want a regular cookie to store your information, you can prevent data collection from your browser's cookie settings.
You can personalize the use of cookies and prevent you from being tracked by third-party cookies. In such a case, you may have to enter your login information repeatedly each time you enter the website. There is a different type of cookie that appears here. These cookies are super cookies. WITH
Super cookies start tracking you when you block normal cookies. Clearing your browsing data cannot help you with this. Because super cookies are not really a cookie and are not stored in the browser. Super cookies are added to the http header with an internet service provider (iss). The information obtained identifies any device.
Iss installs the super cookie on the device when it connects with the device, and the user cannot destroy this cookie. You also cannot delete these cookies because these cookies are not registered on your device.
Super cookies also allow third parties to track you. You can independently determine the tracking headlines yourself, and their data gives you a chance to target advertising on the website. It can also backload deleted cookie data and associate data with new ones.
Super cookies can be used to collect a wide array of data on users' personal internet browsing habits, including the websites that users visit and when they visit.
It does not matter which browser is used or whether users change browsers. It has access to your login credentials, image and file caches, and plugin data. Ad blockers cannot prevent this situation. You can only get rid of this cookie tracking if it is allowed by iss.
Considering that browser technologies are constantly changing, it is important to consider how they are stored on a computer and the necessity of permanent storage. Due to privacy concerns, many website users object to the use of supercookies. Many organizations do not accept this objection, as supercookies are used quite a lot in online advertising to increase the wealth of potential data.
There are two types of files that are defined as “super cookies”. One is also known by two other names: “flash cookies” or “local shared objects”. Flash cookies commonly found in online video ads store information in a similar way to browser-based http cookies, except that the information is mainly about flash objects. Information about flash cookies can be useful, such as saving where a video stopped to make it easier to load the same location, or storing information saved for a flash-based browser game.
Flash cookies and also can be saved to different locations on a user's hard drive. As a result, normal cookie removal steps may not delete them and may leave malicious flash cookies on your machine and collect and report data without your knowledge or consent. Uidh, known as the unique identifier title, can be found on any website. Users can collect information about their habits and include a large amount of other information.
In general, supercookies can retrieve cookies deleted by advertisers from a user's device and develop strategies to be able to track new ones.
This is why the next generation of online trackers is quite dangerous. Since such cookies are not stored on your computer, they pose a major threat to privacy, as they can be identified to the websites you use without your knowledge. Using https or vpn against these threats can work for a little bit. The point you should pay attention to when using vpn is that you find a paid and reliable vpn. Because sometimes even VPN companies can store your data and sell it to third parties for certain fees. What will work best here is that ISPs eliminate this threat.
If you want to show that your website is a reliable space for users and that you care about their personal data, contact us! [email protected]
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