The security of personal data is becoming more and more important every day. In this period when we are used to online shopping, we leave a digital footprint on every website we enter. We share a lot of data from our ID number to our contact information. The days when we don't look at social media platforms or post a post are almost gone. Especially since e-export has increased in recent years, our personal data has begun to be used more in this area.
E-commerce is essentially the normal course of commerce conducted in electronic environments. It is the sale, distribution and payment of goods and services available to us through the Internet.
It is the removal of existing goods and capital located in the country outside the country. Foreign trade is all the buying and selling activities that allow the product to reach the end user in exchange for established fees of goods and services. It is also divided into export and import in itself.
Export is the sale of products produced between certain countries for foreign exchange to other countries. Exports are, in other words, externalities. It is also defined as the opposite of indoctrination, which is known as import. Imports and exports actually maintain a country's foreign trade balance.
There are many export operations with different characteristics. These transactions may differ depending on the product to be sold. If the product is to be sold abroad, the export period, the way in which the product to be exported will be exported and the documents, stages and procedures that must be created regarding them may vary. No special documents or permits are required to export. You can only obtain legal entity or exporter identity as a member of some organizations.
In our country, export goals change every year. Imports and exports are stimulated with development plans drawn up every five years, and economic targets are set.
We all know what e-commerce is because we all use the internet. E-export, on the other hand, means selling the existing products we have abroad. That is, the electronic version of the export as we know it. There are two different ways to make e-exports. The important thing here is which one is more suitable for your business.
Method 1: selling on e-export sites.
This method, which is much more cost-free, easy and fast for beginners, allows you to sell products on very large websites. Companies that export e-exports in Turkey can be listed as n11, hepsiburah, gittigidiu. Of course, these companies are not limited only to Turkey. Also abroad, websites such as ebay, amazon, etsy can introduce you to the possibility of e-export. Ebay and amazon are big enough in the world to be described as a sea of shopping.
If we come to the question of why you choose this method;
You can start selling abroad immediately with easy memberships.
Since each of these sites has a customer base, you do not need to attract customers to your page, and this is quite cost-free.
The customers of these sites, which we call the sea of shopping, are usually loyal. They can trust companies with their eyes closed.
Method 2: Own a website of your own
Your biggest advantage here is prestige. Having your own website is of great importance for your corporate and digital identity. With specific designs, you can reflect the power of your business and facilitate your branding.
You can choose your slogans yourself and stand out with visions that will attract the attention of your customers. If we take the example of e-exporting companies here, we can say that now everyone is doing it. Even if you have a small company, you can easily have e-export sites if you want to open abroad or if your target audience has potential customers abroad. Of course, you may also need to consider certain problems and costs before doing this.
Individuals now have the right to demand security about the digital footprints they leave in electronic spaces to the fullest. Every day, states are taking a new step towards the privacy of personal data, which has become one of our personal rights and freedoms. The confidentiality of personal data prevents this data from being shared with others, in fact, without the consent of the person concerned.
Ensuring the confidentiality of personal data in the vast electronic space is not so easy. Legal regulations that vary by country, such as GDPR, ccpa or kvkk, are often renewed and improved to control these areas. According to Article 20 of the Constitution, the law on the protection of personal data (kvkk), which came into force in 2016 in our country and was made jointly with the European Union, our personal data is protected within the scope of “privacy and protection of private life”. But how is our personal data obtained in e-export secured?
Cookies collected on websites used for e-exports usually contain personal data. After all, when we buy a product, we give out all the information, from our phone number to our home address or even our credit card information. This personal data is collected on servers with cookie systems. It is necessary to use an effective e-export cookie management system for cookie data that is never shared with third parties without the person's consent.
In addition, explicit consent of individuals can be obtained with consent management platforms. From the collected data, only basic information such as the person's name, surname, place of birth, date of birth can be shared with third parties. The fact that a person agrees to share their data on the Internet does not mean that we can freely share this data with different institutions and organizations. It is necessary to share in accordance with legal regulations.
The most important part of cookie security when making e-exports is protecting the sensitive data of data holders. Sensitive data includes information about people's race, political views, religious beliefs, genetic information, health and sexual orientation. None of this information may be shared without the person's consent. Sensitive data involves heavier obligations than the legal obligations specific to personal data.
In particular, since sales abroad are made in e-exports, there can be international circulation of personal data. In our country, your website needs to pass kvkk approval for these. Websites that have passed consent will be able to share the cookies they collect with other countries. In the case of a special situation, sometimes the information technology and communication agency can share the obtained data with institutions and organizations abroad without the consent of the person.
If you too are going to build an e-export site to make your dreams come true and are looking for a consent management platform compatible with kvkk, contact us! [email protected]
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